It might not be sensible to buy a white linen sofa when you start a family, but there’s no need to compromise when it comes to flooring

It might not be sensible to buy a white linen sofa when you start a family, but there’s no need to compromise when it comes to flooring.

Tough and designed to withstand plenty of punishment, Avenue cushion vinyl lets you still have the luxe stone or elegant wood looks that you love while offering a host of features designed to make family life easier, from easy installation to minimal maintenance. Our Ultimate Tones Oxley flooring, for example, has a Natural Look & Feel embossed surface that gives it a fantastically realistic concrete look – perfect for modern minimalist or industrial schemes – but is warm and comfortable underfoot and comes with R10 slip resistance to make accidents less likely. Likewise, our beautiful herringbone oak-effect Pamera flooring from our Ultimate Timber PU collection will bring a timeless elegance to any room, but it won’t dent or chip if you drop something on it and it’s fully waterproof, making it a worry-free choice for demanding spaces such as kitchens and living areas.

The benefits of vinyl flooring don’t end there. Available in widths up to 4m, Avenue flooring can be laid as one continuous surface which means there’s simply nowhere for dirt, germs and dust mites to hide – great news for family members with allergies. Every floor comes with a coating of Superguard PU lacquer that protects against spills and scuffs, so all busy parents have to do by way of maintenance is vacuum and mop occasionally. We haven’t forgotten about what kids want, either. Check out our popular Bubblegum & Liquorice collection for designs that will please children as much as adults. From bold stripes to funky geometric patterns, there’s plenty here to help you create a fun space that will fire your little ones’ imaginations.

The perfect compromise between style and practicality, Avenue vinyl flooring offers a safe surface for kids to play on that’s blissfully easy for mums and dads to clean and care for. And of course, we mustn’t forget to mention to the fact that vinyl has sound-reducing properties, something that becomes increasingly important when your children morph into hulking teens.

If you have an Avenue floor in your family home, we’d really love to see it; tag us on Instagram @avenuefloors.