Rustic Charm and cottage style trends would appeal to anyone looking to incorporate a welcoming and comforting aesthetic into their home design.

Country inspired home design has resurfaced as a key trend this year. With many of us looking at repurposing, renewing, and recycling, it is no surprise that the eclectic and welcoming themes of rustic charm lends itself well to a drive in sustainable and renewable themes.

This look would appeal to anyone looking to incorporate a welcoming feel into their home design. It’s also a great look for anyone who loves to collect the unusual or think outside of the box when it comes to choosing statement lighting and accessories.


Kitchens are probably the most prominent areas where this style can be used to great effect. Rather than replacing cupboards and furniture, a lick of colourful paint not only gives your kitchen an instant rustic update, but it also works well with the ethos of repurposing rather than throwing away. Top tips for anyone looking to embark on painting, take time to research and prepare all surfaces so that you end up with a professional look. Don’t be afraid to incorporate one colour over multiple surfaces, such as this example. To finish the look, why not look at a timber effect floor such as Tavel from our Ultimate Timber collection. It’s an easy to install option and can be kept clean with a simple wipe, making it a popular choice for kitchen spaces.

Living Room

Earthy tones are a great way of adding a calming appeal to living spaces. Rather than trying to obscure traditional architecture, rustic charm is a great way of celebrating beams, ironmongery, and windows. To prevent an overly fussy appeal, keep accessories to a minimum and add luxury layers with fabrics and soft furnishings. Giving a slight hygge appeal, we chose this wide plank floor design from our Ultimate Timber collection. It has a satisfying grain appeal that will convince anyone that this is a real wood floor.

Stone Style

We could never get tired of timber floors, but if you are looking for a cottage appeal with a slight contemporary twist, then stone slabs such as Burton from our Ultimate Tones collection would be a perfect choice. In this kitchen, traditional cupboards have been painted in uniform white to create an airy feel, while handles have been kept practical and straightforward. For that ultimate country home appeal, why not source a butler sink?

Whatever your style, don't forget to make use of our free sample service to make it easier to mood board and plan your project.